
Hi,
I'm
Hung ha.
DATA ANALYST &
BUSINESS INTELLIGENCE ANALYST

I will squeeze every ounce of insight from your data. From statistical analyses to data visualization, my skill set is wide and I like to work fast to help you move from data to insight action.
01 PROFESSIONAL
MY KNOWLEDGE LEVEL IN DATA ANALYSIS
POWER BI
85%
SPARK SQL
75%
DATA VISUALISATION
82%
EXPLORATORY ANALYSIS
85%
MICROSOFT FABRIC
70%
THE LANGUAGES I KNOW
VIETNAMESE
100%
ENGLISH
80%

03 Experience
June 2022 – June 2023
Accel3 – Blockchain Game Studio
Data Analyst & Power BI Specialist
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Associating with stakeholder, including CEO, GD Lead and CTO to setting up tracking plan according to AARRR models
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Working closely with Data Engineer to ensure good quality of data collected from each game app
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Using Google Analytic 4 and RudderStack (Customer Data Platform) as main tracking tool to collect necessary data for further analysis
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Using DataFlow to transform and build data pipeline to ensure the daily up-to-date data.
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Utilizing Azure Machine Learning Service (Designer and Automated) to build appropriate models, optimize the marketing campaigns and product feature adoption funnel.
Oct 2023 – Present
VPBANK
Business Data Analyst
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Associating with RB PO team to prepare data items & make clear business requirement that would be used for applying to SalesForce CRM Project
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Associate with internal data team and business teams to build up Data Catalog for LynkID, using Open-Metadata
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Studying and making sense of data and find out the cause effect that impact to business metrics via causal inference methods, using Microsoft ShowWhy
Jun 2016 – Apr 2018
TAKI JSC
Digital Marketing Analyst
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Supporting Marketing Manager to prepare online marketing plans for company products.
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Preparing and Reporting sales as well as marketing activities directly to the Director and Marketing Manager.
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Present marketing solutions based on the analyzed marketing activities data in order to resolve difficulties and improve performance sale activities.
Apr 2018 – Apr 2021
Diana Unicharm JSC
Business Analyst
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Developing sales and distribution of brand Moony (baby diaper brand) that have increased sales values by 30% during 03 years & increased distribution rate from 41% to 52%
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Advised Consumer Marketing Department in marketing and sales trend of brand Moony as well as competitors to help enhance customer support, helped to increase market share from 29% to 31%.
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Collaborate with Supply Chain Management team to ensure avoiding of surplus or lack of stock, work cross-functionally with the marketing team to align marketing.
Aug 2013 – Oct 2015
Diana Unicharm JSC
Data Analyst Officer
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Collecting and Systemizing Sale Data according to Brand and Sale areas, especially focusing on Chain Stores System
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Analyzing sale data as well as trade activities from competitors to identify threats or opportunities for trade marketing activities.
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Preparing Sale Data Report according to Brands and Sale Areas and presenting suggested solutions to resolve sale difficulties
04 ACHIEVEMENTS
Google Data Analytics Professional Certificate

Intermediate SQL Server

Business Management
University of Sunderland
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Data Manipulation with pandas

Advanced Google Analytics

2nd Prize for Student Academic Research Contest

BTEC (Business and Finance)
National Economic University
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Analyzing Marketing Campaigns with pandas

